What are Live Activities on iPhone? Live Activities are a new way for brands to make important user information visible from the iPhone Lock Screen and the Dynamic Island. App customers can now see live information at a glance without unlocking their devices and keep tabs on things happening in real time. Rather than customers […]

Explainer

Mobile App Experiences (MAX) Explained

team-urbanairship@flickerbox.com

September 20, 2022

What is MAX? Mobile app experience (MAX) is becoming the digital center of customer experience and mobile apps are becoming the preferred destination where the exchange of value between customers and brands is most respected and rewarded. Until recently, brands’ efforts to digitize the customer experience focused on driving users to the app – a […]

Explainer

iOS Push Notifications Explained

team-urbanairship@flickerbox.com

November 4, 2021

What are iOS push notifications? Learn about the push messages that pop up on iPhones and other Apple devices.

Explainer

SMS Advertising Explained

team-urbanairship@flickerbox.com

October 5, 2021

SMS advertising involves using text messaging (also known as SMS or Short Message Service) for marketing and customer communications. SMS ads are simply text messages sent by brands to peoples’ mobile devices, typically via a vendor like Airship.

Explainer

Mass Text Messaging Explained

team-urbanairship@flickerbox.com

January 20, 2021

Text messaging (SMS) is a powerful channel for communicating valuable information to customers and other audiences on their mobile devices. Mass text messaging solutions make it possible to quickly send SMS (Short Message Service) or MMS (Multimedia Message Service) messages to large audiences and audience segments. Mass text messaging is used for a variety of […]