The Mobile Consumer 2023: Give and Get Come Into Focus

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Benchmark Report

Mobile App Push Notification Benchmarks for 2023

Inspiration Guide

5 Campaigns to Accelerate App Engagement and Drive Customer Value This Holiday Season

Webinar

How to Drive Fan Engagement Before, During and After the Sports Season

Lucas Devlamynck

September 26, 2023

Let’s face it, it costs more and more to acquire new mobile app customers. Given the seasonality of sports & entertainment, it’s imperative that brands add value long after the final scores. In this on-demand webinar, Emma Patterson, Sr. Product Marketing Manager at Airship delves into how you can maximize audience engagement before, during and […]

Podcast

How to Empower Communities Across the World with Your Mobile App

Luke Cowdin

September 20, 2023

On this week’s episode of Masters of MAX, Tom speaks with Tessa Clarke, Co-Founder & CEO of Olio. Founded in 2015, Olio is a sharing app for local communities, making it easy to give away the things you don’t need to someone else who would value them. Since inception, Olio has now grown to over […]

Podcast

Creating Magical Partner and Customer Experiences

Luke Cowdin

September 7, 2023

Joining Tom today is Danny Zagorski, the former Director of Product Design at SpotHero, a two-sided parking reservation marketplace that has connected more than 20 million drivers with their perfect parking spaces. While Danny recently took on a new role as Product Design Manager with Vivid Seats, his conversation with Tom is all about how […]

Video

Airship’s Mobile App Maturity Assessment Explained

Lucas Devlamynck

September 7, 2023

In this video, Mobile Marketing Magazine’s Editorial Director and Co-Founder, David Murphy, interviews Airship’s Senior Strategy consultant, Monica Lawson, about the Mobile App Maturity self-assessment tool. They talk us through why it’s more important than ever for brands to understand the current state of their mobile apps — and how to improve it.

Podcast

Stop Watching Traditional Marketing Channels Get Less and Less Effective

Luke Cowdin

August 23, 2023

In this week’s episode, host Tom Butta sits down with Cindy Davis, an independent Board Member at Airship, to discuss how there is still time to prepare for the future of marketing channels if you start today. Otherwise, your brand might wake up in five years without any real way to engage your customers. Formerly […]

Webinar

Personalize to Prosper

Lucas Devlamynck

August 21, 2023

Ready to explore the extraordinary world of personalization – and its game-changing impact on brands? The brightest minds from Airship and Branch will be your guides to unlocking the mysteries of successful personalization in 2023! With privacy taking center stage, personalization has become an absolute must for brands looking to thrive in the digital landscape. Watch […]

Podcast

Why Accessibility is Everything at Booking.com

team-urbanairship@flickerbox.com

August 11, 2023

On today’s episode of Masters of MAX, it’s time to shake things up a bit and look at the world of mobile from a different angle. We’ve heard from marketing leaders as they share the brand power apps bring to the table, but we want to dig deeper into the app design itself. Joining to help […]

Inspiration Guide

5 Campaigns to Accelerate App Engagement and Drive Customer Value This Holiday Season

Lucas Devlamynck

August 2, 2023

As every retail marketer knows, most consumer spending takes place between October and January during the holiday season. With Black Friday and Cyber Monday, November promises the largest number of mobile app downloads and greatest revenue potential. Brands must seize this holiday opportunity to drive deeper app engagement and value with captivating mobile app experiences. […]

Podcast

Predicting the Future of Winning Mobile App Trends

Luke Cowdin

July 27, 2023

Today, Tom is joined by Lisa Joy Rosner, an award winning, patented CMO with over two decades of experience launching and/or turning around enterprise software companies. Lisa brings a wealth of knowledge and experience to the show, having managed teams of 500+ and budgets of $300M with revenues of $46B. In her conversation with Tom, […]