Gartner Inc.’s 2019 Magic Quadrant for Mobile Marketing Platforms

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Case Study

Alaska Airlines Creates a Seamless Day-of-Travel Experience with Airship

Case Study

AccuWeather Delivers Critical Alerts Quickly & Reliably with Airship Boost

Case Study

Asda Boosts Conversions & Shopper Loyalty with Web Notifications

AJ Park Content Marketing Manager

January 16, 2020

With an exciting new rewards program and a revamped mobile site, Asda sought to double down on customer engagement in order to drive more traffic to the updated George.com website.

Case Study

Caribou Coffee Gives Its Engagement Strategy a Jolt with Airship

AJ Park Content Marketing Manager

January 16, 2020

Airship gives Caribou Coffee an easy way to announce new product launches, increase app stickiness and get insights into campaign performance — all while bringing more traffic into its stores.

Case Study

Caesars Entertainment Revamps Its Mobile Strategy to Enhance the Guest Experience

AJ Park Content Marketing Manager

January 16, 2020

Airship’s Customer Engagement Platform helps Caesars build brand loyalty — and greater revenue — by keeping guests up to date on exciting events and delivering personalized, location-based offers via mobile messaging.

Whitepapers

Should I Use a Shared Short Code in My SMS Marketing Strategy?

Matt Solomon

January 6, 2020

What you need to know about shared short codes vs. dedicated short codes. Wondering whether you should use shared short codes (SSC) in your text marketing program? You’re not alone. If you’re in the process of deciding whether to use — or continue using — a shared short code, this white paper is for you. […]

Analyst Report

Forrester Report: The Future Of Enterprise Marketing Technology

Matt Solomon

December 13, 2019

Enterprise marketers invest heavily in marketing technology (martech) to deliver contextually relevant customer engagement. But to stay ahead of the curve, firms need to rethink their approach to martech and customer engagement tactics. This Forrester report, The Future Of Enterprise Marketing Technology by Joe Stanhope and Rusty Warner, published June 6, 2019, explores the evolution […]

Webinar

Customer Journeys in the Mobile Era: Is Your Martech Stack Up to the Task?

Andrea Alvarez Marketing Intern

December 5, 2019

In this webinar, guest speaker, Principal Analyst, Forrester Research, Rusty Warner will share core concepts and insights from the recent report “The Future of Enterprise Marketing Technology” including new ways of thinking about the customer journey, six essential capabilities of a martech stack, and why brands must embrace customer-centric, “moment-based” marketing to drive exponential results.

Case Study