Best Practices

The best practices and know-hows for marketers to create messaging strategies that create engagement and relatonships with their customers.

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8 MMS Marketing Best Practices

Mitzi Mori

October 18, 2021

Eight best practices for using MMS marketing messages to elevate your mobile marketing strategy.

In-App Messaging

How In-App Messages Improve CX and Reduce Friction

Thomas Godfrey

September 27, 2021

How in-app messages improve CX, reduce friction and keep users engaged in the new era of consumer privacy

Best Practices

6 Mobile-First Strategies to Grow Customer Loyalty

Jack Coleman

September 02, 2021

Six strategies to grow customer loyalty with real-time data, goal-based customer journeys and personalization

In-App Messaging

In-App Messaging Tips & Tricks to Improve App User Retention

Kaitlyn Hogue

August 11, 2021

With the mobile app retention rate at only 15% after the first week, getting new users engaged immediately should be a top priority for all mobile marketers.

Best Practices

How to Create Web Push Notifications

Meghan Suslak

August 06, 2021

Create web push notifications in 6 easy steps with our step-by-step tutorial. Get started today!

Best Practices

7 Mobile App Optimization Ideas for Media Brands

Jack Coleman

July 26, 2021

Seven inspiring ideas for media brands to help optimize your mobile app throughout the customer lifecycle.

Best Practices

Forrester Analyzed 7 Retail Apps: Here’s What They Learned

AJ Park

July 20, 2021

The retail scene has changed dramatically since a year ago. And now, Forrester’s got the data about what’s actually working.

Best Practices

How to Build Better Mobile-First Experiences for Retail

Jack Coleman

July 15, 2021

How can retail brands meet this challenge and build better experiences that boost sales and retention? Our latest Airship ebook takes those questions head-on with insights and use cases specifically for retail.

Best Practices

How Alaska Airlines Created a Simpler Customer Experience Using Data

Emily Smith

July 13, 2021

We chatted with Dave McCormick, Managing Director of Product and Design, about how Alaska uses data to create a great customer experience.

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Best Practices

Browse by Category

8 MMS Marketing Best Practices

How In-App Messages Improve CX and Reduce Friction

6 Mobile-First Strategies to Grow Customer Loyalty

In-App Messaging Tips & Tricks to Improve App User Retention

How to Create Web Push Notifications

7 Mobile App Optimization Ideas for Media Brands

Forrester Analyzed 7 Retail Apps: Here’s What They Learned

How to Build Better Mobile-First Experiences for Retail

How Alaska Airlines Created a Simpler Customer Experience Using Data

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