Best Practices

The best practices and know-hows for marketers to create messaging strategies that create engagement and relatonships with their customers.

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Best Practices

Experiment on More Channels than Ever with Apptimize API & Roku Support

Kaitlyn Hogue

January 13, 2020

Introducting Apptimize’s Experimentation API and native Roku support, making Apptimize the only mobile-first, cross-platform A/B testing product that can truly support any platform.

Best Practices

How Leading QSR, Restaurant and Fast Casual Brands Are Innovating Customer Experience

Nathan Landau

December 12, 2019

How Starbucks, Chipotle, Boston Market and TGI Fridays are innovating the customer experience, drawn from Airship’s webinar, “How QSR, Fast Casual, and Restaurant Brands Can Create Incredible Customer Experiences.”

Best Practices

What the Privacy Era Means to Mobile Apps and Customer Experience

Mike Herrick

December 9, 2019

A privacy and security first era is emerging – so what does it mean for customer experience (CX) generally, and mobile apps and websites in particular?

Best Practices

On-the-Road User Retention and Revenue Growth with GasBuddy and Airship

Simone Kriz

December 3, 2019

How Airships helps GasBuddy drive revenue and user retention through multi-channel engagement, location-based offers and data-driven campaigns.

Best Practices

Brands Should Avoid Death by a Thousand Data Points

Mike Herrick

November 20, 2019

To maintain customer trust while maximizing engagement, Airship’s SVP of Technology, Mike Herrick, shares three principles brands should follow.

Best Practices

How to Save Abandoned Carts This Holiday Season

Emma Patterson

November 14, 2019

How retailers can save their abandoned carts this holiday season with personalization and custom event automation.

Best Practices

Chicago Tribune Creates Loyal Readers with Airship’s Customer Engagement Platform

Simone Kriz

November 12, 2019

Learn how Airship helped the Chicago Tribune drive reader engagement and user retention through rich push notifications, personalization tags and analytics.

Best Practices

Seamless Day-of-Travel Experiences, Courtesy of Alaska Airlines and Airship

Simone Kriz

October 29, 2019

How Airship helps Alaska Airlines use customer engagement tools like push notifications and mobile wallet to inform passengers in real-time and streamline the day-of-travel experience.

SMS Marketing

Why Every Retailer Should Be Using SMS Marketing

Nathan Landau

October 22, 2019

A preview of highlights and takeaways from Airship’s new eBook, “9 Ways Every Retailer Should Be Using SMS Marketing.”

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Best Practices

Browse by Category

Experiment on More Channels than Ever with Apptimize API & Roku Support

How Leading QSR, Restaurant and Fast Casual Brands Are Innovating Customer Experience

What the Privacy Era Means to Mobile Apps and Customer Experience

On-the-Road User Retention and Revenue Growth with GasBuddy and Airship

Brands Should Avoid Death by a Thousand Data Points

How to Save Abandoned Carts This Holiday Season

Chicago Tribune Creates Loyal Readers with Airship’s Customer Engagement Platform

Seamless Day-of-Travel Experiences, Courtesy of Alaska Airlines and Airship

Why Every Retailer Should Be Using SMS Marketing

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