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Airship Updates
Introducing Airship Agents: Your Partners in Continuous Goal Optimization
For too long, growth teams have been stuck in a cycle of manual content creation, endless A/B tests and lengthy development cycles. Disparate data sources…
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Personalization
Email Personalization: A Guide to Connecting with Mobile-First Customers
Email personalization has advanced leaps and bounds in recent years, going far beyond a first name in the subject line. Behavioral insights, dynamic content, micro-segmentation,…
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Best Practices
How KLM Optimizes Experiences for Conversion with Personalized Customer Journeys
Leading brands gathered at Mobile Leaders Forum (MLF) in Munich last week to discuss the latest trends and best practices in customer experience. One topic…
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