Introducing Airship Agents: Your Partners in Continuous Goal Optimization

For too long, growth teams have been stuck in a cycle of manual content creation, endless A/B tests and lengthy development cycles. Disparate data sources and reliance on deprecating third-party data make it nearly impossible to deliver the level of personalization customers now demand. To make matters worse, customers engage with brands across an ever-growing number of touchpoints — nine on average, according to Salesforce. The stakes are high to show up consistently everywhere and make every touchpoint count toward conversion. 

Generic AI solutions promised to transform our workflows with their breadth of use cases — and no doubt, they excel at tasks like copywriting or summarizing information. But more often than not, they fall short in delivering the actionable, contextual insights needed to drive specific business outcomes. You feel the frustration in this and, unfortunately, your customers do too.

That’s why we built a suite of intelligent AI agents to tackle these challenges in concert and help teams focus on what matters most: continuous goal optimization. You can now automate the entire creation-to-optimization process — from cross-channel orchestration to hyper-personalization to growth experimentation — ushering in a new era of scalable efficiency for customer journey optimization.  

Task-Specialized Agents That Keep You in the Driver’s Seat

Our agents are designed to work individually or in tandem to help you achieve specific goals — but you always remain in control. A human is always in the loop to review and approve everything before it goes live. As the agents learn and adapt to specific goals, brands can adjust the level of autonomy. Here’s a look at what’s now possible with each individual agent.

Create Rich, No-Code App + Web Experiences with the Scenes AI Agent

You likely already know Airship for its leadership in delivering no-code native experiences for mobile-first audiences, but we’re taking it a step further with the Scenes AI agent. 

Gone are the days of relying on designers to create new assets for an app onboarding flow or a simple survey. You can now create fully branded, interactive web and app Scenes in seconds based on a simple prompt, a basic sketch or an existing suite of creative assets. This includes complex, dynamic branching surveys that can adapt in real time based on customer behaviors.

Most teams are already using generative AI to speed up content creation, but many still struggle to make that content feel unique to their brand. We’re eliminating the pressure of ensuring every interaction reinforces brand identity, so teams can focus on the impact of the content itself.

Identify the Experiences That Actually Drive Results with the Experimentation AI Agent

Growth teams recognize the importance of building a culture of experimentation. With acquisition costs on the rise and organic referral traffic declining, you can’t waste time and resources on experiences that don’t move the needle for your business. The Experimentation AI agent recommends and runs growth experiments for experiences, all without manual setup or developer support.

Traditionally, brands have focused on optimizing for engagement. While these metrics can reveal information about a particular message or interaction, they fail to showcase the quality of that interaction or its impact on the overall customer journey. The Experimentation AI agent empowers teams to test every aspect of the customer journey — audience segments, messages, features and web + app interactions — and understand their impact on conversions and loyalty. This brings a greater focus on the holistic customer relationship rather than isolated interactions. 

Scale Performance in Just a Few Clicks with the Recommendations AI Agent

You’ve collected data, run experiments and identified what’s working. But how do you translate these insights into concrete actions that scale performance? This is often where growth teams hit a wall, getting lost in complex reports or struggling to prioritize next steps. The Recommendation AI Agent closes the optimization loop by turning complex performance data into clear actions. It offers prescriptive next-best actions that can be followed in just a few clicks to quickly capitalize on successful experiments, scale effective strategies and continuously improve every experience. 

Now you can confidently make decisions that drive real business outcomes — more sales, more loyalty and lasting revenue growth.

Build Inclusive Experiences by Design with the Accessibility AI Agent

With new regulations like the European Accessibility Act now in effect, ensuring your experiences are compliant can feel like a daunting task, often requiring specialized knowledge and manual checks. The Accessibility AI Agent serves as a proactive compliance guardian. It’s built to automatically generate elements and ensure your app and web experiences meet accessibility standards, without slowing growth initiatives. 

AI Built for Efficiency, Scalability and Brand Safety

With each agent able to work independently, you can tackle your most pressing needs first. But the real magic happens when they work in tandem. The Scene AI Agent can create an experience, the Experimentation AI Agent can optimize it and the Recommendation AI Agent can tell you how to scale its success — all while the Accessibility AI Agent ensures compliance. It’s a responsible, scalable path to greater efficiency, empowering you to connect every marketing effort and customer interaction to meaningful business outcomes.

If you’re interested in learning more about Airship’s suite of AI agents, you can set up some time with our team of experts or submit the form below to have your Account Manager contact you. 

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