All industries across the globe are talking about mobile apps, their impact in 2011 and what opportunity they hold for 2012. Today we saw two interesting moves that prove out what everyone is talking about. Two great app development shops, Ubermind and Small Society, were acquired by enterprise organizations who are investing to make mobile apps play a bigger part in their business.
Ubermind was acquired by Deloitte. An interesting move by Deloitte and a sign that they are making bets in Mobile to broaden their offering significantly. Read what Ubermind and Deloitte had to say about the acquisition.
Small Society, was acquired by Walmart Labs. Small Society will now be working solely for Walmart brands and we are sure they will be delighting consumers with their mobile innovations. Read what Raven and James from Small Society are saying about joining Walmart.
News around consolidation in our industry is nothing new or surprising. Mobile apps are a booming category with many players and we have seen plenty of consolidation amongst the playing field. What we find interesting about this news is that two great app development shops were picked up by big enterprise players. This adds real merit to all of the talk around the growing need to invest in mobile apps. Congratulations to these two talented agencies and to the companies who invested in a better mobile future – We look forward to seeing your continued innovations.