SMS open rates average over 90%, so if you’re the person responsible for getting people into the app and keeping them posted on what’s happening there, you can’t ignore SMS messaging. SMS is a great way to orchestrate high-value campaigns to help drive customers to experiences inside & outside the app. SMS campaigns can affect the whole customer app lifecycle, from acquisition and activation to engagement and loyalty.
Make SMS Part of a Seamless, Integrated Customer Experience
When your SMS messaging is integrated instead of siloed, you and your customers win. By implementing a smart, two-way messaging system, customer interactions are thoughtfully orchestrated to enhance experiences through feedback collection, gamification, and quick confirmations encouraging immediate engagement. Seamlessly carry engagement through to in-person or other channels to create a unified experience that caters to the customers’ needs at every step.
Deliver More Personal and Contextual SMS Messages
There’s a big opportunity to connect with customers using SMS. By curating content in context and fine-tuning delivery time with Airship’s orchestration, automation and personalization capabilities, you can nail SMS — so every text hits its mark.
Engage with On-The-Go Customers in Real-Time
Leverage SMS as complementary to your mobile app. Make it easy to download the app, deliver coupons and provide information through SMS messages to further entice customers to engage with the app.
- Single Interface
- AI-Powered Orchestration
- Open API
- SMS Keywords
- Two-Way Messaging
- App Deep Linking
- Link Shortening & Tracking
- Click Retargeting & Segmentation
- Centralized Analytics & Reporting
- GDPR Compliant
- Opt-in & Opt-Out List Management
- Dynamic Content
Related resources for SMS
Ready to create deeper connections at key moments in the customer journey?
Delivering fantastic SMS marketing is just one of the ways how Airship’s App Experience Platform powers engagement, value and ROI.