AccuWeather + Airship: A Customer Success Story
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AccuWeather needed a way to enhance the delivery of its vital weather alerts to highly targeted audiences — while driving increased engagement during periods of relatively calm weather. See how the AccuWeather team has leveraged its partnership with Airship to:
- Reach highly segmented global audiences with weather alerts — at massive scale in a moment’s notice
- Keep users engaged and delighted with personalized messaging that delivers notifications on everything from pollen levels and air quality to ski slope and beach conditions
- Capture a more complete picture of user interest to fuel future growth
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