Analytics & Data

Brands that monitor their mobile app retention rates see one commonality, a significant amount of customers drop off within the first 30 days of downloading an app and never come back. Even more challenging, the majority of this drop happens within the first 2 days of the customer lifecycle.   This isn’t a new trend, when […]

Want to learn about the inner workings of our machine learning model for predicting the best time to send to each of your users? Read on.