Retail

Retailers have the opportunity to create amazing customer experiences on mobile, online and in stores – earning and keeping customer loyalty at each step. Get ideas, advice and practical strategies to deepen customer engagement and drive conversions from mobile in these posts from our experts.

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Retail

Three Ways A/B Testing Can Help You Meet Your Goals

Scott Ings

September 13, 2019

With A/B testing you’ll be able to make smart, impactful decisions that will increase the ROI from your engagement channels.

Retail

How Amazon Prime Day Individualized “The Big Sales Event”

Mike Stone

July 24, 2019

Airship’s SVP of Marketing, Mike Stone, shares his three marketing takeaways from Amazon Prime Day and individualization strategies.

Retail

3 Takeaways from SXSW Interactive Festival

Connor Cunningham

March 19, 2019

Connor Cunningham shares three retail takeaways about digital transformation and brick-and-mortars from the “Retail Revolution: Brick-and-Mortar Bounceback” panel at SXSX Interactive Festival.

Retail

Personalization, Digital Transformation, and Other Hot Topics from Shoptalk 19

AJ Park

March 12, 2019

What were marketers talking about during Shoptalk 19? Our team had a chance to connect top retailer marketers to learn what they’re thinking about and what they’re working on.

Best Practices

Boost Holiday Retail Sales: A Year-Round Planning Checklist for Mobile Marketers

Emily Buckman

February 12, 2019

Use our checklist to make sure you’re on track to connect with more customers — and drive more sales — on mobile this holiday season.

Digital Marketing Trends

Making the Most of the Christmas Countdown

Emily Buckman

December 18, 2018

The festive period is the busiest shopping season of the year, retailers need to make sure they implement an effective engagement strategy that will deck the halls and make it jolly.

Industries

Three Big Ideas for Retail Holiday Success

Mike Stone

November 26, 2018

Mobile marketing and commerce are primed to be huge during a holiday retail season that’s expected to total $986.77 billion this year. Airship’s SVP of Marketing Mike Stone shares three big ideas for marketing during the retail holidays.

Digital Marketing Trends

Insights From Marketing Pros at GameStop, SXSW, TGI Fridays & Bottle Rocket From Our Dallas Digital Engagement Forum

Alyssa Meritt

October 26, 2018

Get the latest ideas and strategies in digital marketing in this recap of our Digital Engagement Forum.

Best Practices

6 Reasons Retailers Need Mobile Wallet

Jessica Poundstone

August 6, 2018

From delivering coupons and loyalty cards to driving more in-store traffic, learn why every retailer should be connecting with customers through mobile wallet.

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Retail

Browse by Category

Three Ways A/B Testing Can Help You Meet Your Goals

How Amazon Prime Day Individualized “The Big Sales Event”

3 Takeaways from SXSW Interactive Festival

Personalization, Digital Transformation, and Other Hot Topics from Shoptalk 19

Boost Holiday Retail Sales: A Year-Round Planning Checklist for Mobile Marketers

Making the Most of the Christmas Countdown

Three Big Ideas for Retail Holiday Success

Insights From Marketing Pros at GameStop, SXSW, TGI Fridays & Bottle Rocket From Our Dallas Digital Engagement Forum

6 Reasons Retailers Need Mobile Wallet

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