Retail

Retailers have the opportunity to create amazing customer experiences on mobile, online and in stores – earning and keeping customer loyalty at each step. Get ideas, advice and practical strategies to deepen customer engagement and drive conversions from mobile in these posts from our experts.

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Retail

3 Strategies Retailer Belk Used to Improve Their Mobile Experience

AJ Park

April 28, 2021

Belk uses a combination of smart messaging strategies to boost engagement with their mobile app. Learn how they do it.

Digital Marketing Trends

Retail App Strategies That Boost Engagement, Loyalty & Sales

Miya Knight

April 12, 2021

[Guest Post] US fashion retailer, Belk, joined experts from Airship and Poq to discuss how to capitalize on the massive mobile app opportunity.

Best Practices

How Simple Personalizations Can Drive Big Engagement this Holiday Season

Emily Hottal

November 25, 2020

Make your messages stand out from the crowd this holiday season with these simple personalization ideas.

Analytics & Data

Three Ways A/B Testing Can Help You Meet Your Goals

Scott Ings

September 13, 2019

With A/B testing you’ll be able to make smart, impactful decisions that will increase the ROI from your engagement channels.

Retail

How Amazon Prime Day Individualized “The Big Sales Event”

Mike Stone

July 24, 2019

Airship’s SVP of Marketing, Mike Stone, shares his three marketing takeaways from Amazon Prime Day and individualization strategies.

Retail

3 Takeaways from SXSW Interactive Festival

Connor Cunningham

March 19, 2019

Connor Cunningham shares three retail takeaways about digital transformation and brick-and-mortars from the “Retail Revolution: Brick-and-Mortar Bounceback” panel at SXSX Interactive Festival.

Retail

Personalization, Digital Transformation, and Other Hot Topics from Shoptalk 19

AJ Park

March 12, 2019

What were marketers talking about during Shoptalk 19? Our team had a chance to connect top retailer marketers to learn what they’re thinking about and what they’re working on.

Best Practices

Boost Holiday Retail Sales: A Year-Round Planning Checklist for Mobile Marketers

Emily Buckman

February 12, 2019

Use our checklist to make sure you’re on track to connect with more customers — and drive more sales — on mobile this holiday season.

Digital Marketing Trends

Making the Most of the Christmas Countdown

Emily Buckman

December 18, 2018

The festive period is the busiest shopping season of the year, retailers need to make sure they implement an effective engagement strategy that will deck the halls and make it jolly.

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Retail

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3 Strategies Retailer Belk Used to Improve Their Mobile Experience

Retail App Strategies That Boost Engagement, Loyalty & Sales

How Simple Personalizations Can Drive Big Engagement this Holiday Season

Three Ways A/B Testing Can Help You Meet Your Goals

How Amazon Prime Day Individualized “The Big Sales Event”

3 Takeaways from SXSW Interactive Festival

Personalization, Digital Transformation, and Other Hot Topics from Shoptalk 19

Boost Holiday Retail Sales: A Year-Round Planning Checklist for Mobile Marketers

Making the Most of the Christmas Countdown

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