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  • Best Practices

    7 Proven Tactics to Convert Web Traffic into Loyal Customers

    We’ve officially entered the zero-click era with 60% of Google searches ending without a click. Acquisition costs have surged 222% over the last decade, placing…

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  • zero-party data collection
    Data Collection

    Retargeting Falling Short? Boost Conversions with Strategic Zero-Party Data Collection & Activation

    Capturing and retaining the attention of mobile-first audiences is a tall mountain to climb. Your customers are bombarded with information and marketing messages everywhere they…

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  • mobile-first customers
    Industry News & Trends

    Mobile-First Customers: Debunking 4 Myths for Stronger Connections

    Mobile phones are an extension of everyday life. From ordering groceries on the bus to checking your bank account balance in line at the coffee…

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    7 Proven Tactics to Convert Web Traffic into Loyal Customers

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    Mobile-First Customers: Debunking 4 Myths for Stronger Connections

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    Best Practices

    10 Re-Engagement Email Examples to Win Back Customers & Grow Revenue

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    Lessons from ARTE: How Media Brands Can Maximize Content Engagement with a Message Center

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    Best Practices

    Transactional Email vs. Promotional Email: What to Know to Make Every Message Count

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    The Essential Building Blocks of Cross-Channel Personalization

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    Unified Customer Experience: The Key to Unlocking Digital Marketing Success

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    Customer Success

    Lessons from bol: How Retailers Can Unlock the Power of Cross-Channel Personalization

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    Retailer Carrefour Boosts Customer Satisfaction By 50% with Personalized, Cross-Channel Marketing 

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    3 Steps to Achieve a Coordinated Mobile Customer Experience

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