Win customers back with dynamic intelligence

Re-engage lapsed customers with app and web experiences that rebuild relevance and restore long-term value. Use real-time insights to reach the right users, on the right channels, with meaningful impact. Recover revenue efficiently by activating journeys that adapt automatically as customers return.
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Predict who’s likely churning

Spot declining engagement early using predictive churn insights across every tier and audience segment. Prioritize high-value users and deliver targeted prompts, offers, or surveys to understand drop-off drivers. Strengthen retention by acting before churn occurs, not after the customer disappears.

Identify and retain high-value customers

Go beyond basic demographics. Use Recency, Frequency, and Monetary (RFM) analysis to identify high-value customers, targeting them with personalized offers and messages as they show signs of churn risk.

Unify channels for higher conversions

Connect push, email, SMS, wallet, and in-app experiences into a single coordinated reactivation strategy. Ensure every touchpoint reinforces the next by sequencing channels based on cost, behavior, and engagement. 

Deliver personalized offers instantly

Tailor incentives based on past behavior, preferences, and last active patterns. Orchestrate discounts, reminders, or exclusive access that reignite interest and rebuild habitual use. Increase conversion rates by matching value to the actions most likely to drive return.

Win back with proven impact

30%
of lapsed app users say a discount would bring them back
24%
would return for exclusive or bonus content

Reactivation opportunities are everywhere

12%
of dormant users read win-back emails
91%
lift in purchases when brands use preference data for targeting
79%
lift in open rates when personalization and audience targeting combine

Retargeting experiences that drive real impact

Since moving to Airship’s no-code native app experiences to quickly deploy, test, and adapt onboarding flows, surveys, and more, we now get as many customer survey responses in a day as we used to receive in a month.

Laurent Claramonte
Head of Data Analytics for Products and Mobile Apps

AccuWeather’s proprietary severe weather processing systems in combination with Airship allow for critical near-instant delivery of notifications. In many cases, seconds count in getting these life-saving alerts to our users so they spring into action.

Chris Patti
CTO