November 16, 2023
2 min read

Introducing Experiment Anywhere from Airship

Airship

Marketing Team

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Airship’s innovation over the years — from the introduction of Journey maps with color-coded visualizations of performance to our no-code native Experience Editor — reflects our belief that the mobile app is the center of digital customer experience for brands everywhere. Staying true to this belief and keeping up with the needs of marketers, we have now unified experimentation and optimization across every mobile customer experience, making it easier than ever to address the most important questions: 

How do you know what your customers love? 
What drives higher customer lifetime value?
How can you most effectively reach your goals?

Today we’re making everything better, bigger and faster with a series of new experimentation and reporting capabilities that will let you systematically fine-tune everything and anything you share with your customers

You can quickly test multiple experiences on small customer segments, receive real-time feedback and launch the best experiences with a broader audience. It’s now possible for continuous experimentation to become an operating ethos:  

Dream. Design. Deploy. Decide. … Do it again.

Airship gives you the insights you need to decide which experiences your customers really want. Next-level experimentation helps deliver experiences that are more personal, more timely, more anticipatory and overall, more delightful. It’s a long way from A/B testing. 

Our new features give you more experimentation power:

Experiences can have all sorts of variants. Some work better than others. But which ones?  With new and powerful experimentation capabilities, Airship lets you decideJoin us on December 5th, 2023 to discover how top brands leverage continuous experimentation to optimize mobile experiences.

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