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Airship News & Updates

Meet Kathryn Hjalmarson – Manager of Customer Success for Apptimize and Past & Future World Traveler

AJ Park

July 29, 2020

For the Airship Spotlight series we’re putting the spotlight on Airshippers who are living out that #AirshipLife. Kathryn Hjalmarson, Manager of Customer Success for Apptimize and Past & Future World Traveler

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Apptimize

Innovate Faster and Mitigate Risk with Apptimize’s Free Feature Flags Solution

Kaitlyn Hogue

July 15, 2020

The Apptimize and Airship teams are excited to announce a free version of our feature flags solution that will give you more control and reduce risk when it comes to rolling out new features on your mobile app.

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Apptimize

5 Reasons COVID-19 Is Making App Experimentation Essential

Kaitlyn Hogue

May 15, 2020

In this Apptimize whitepaper we share specific reasons why it’s business-critical to leverage A/B testing right now. Get a preview and download your copy today!

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Digital Marketing Trends

3 Highlights from the Harvard Business Review Issue on Building a Culture of Experimentation

Coco Hsu

May 06, 2020

A/B testing is critical to a brand’s ability to innovate and it is more likely to be successful if there is a culture of experimentation. Here are 3 highlights from the Harvard Business Review’s issue on this topic.

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Analytics & Data

How a Culture of Experimentation Can Lead to 4X Growth

JP Lefebvre

December 05, 2019

Learn how you can create a culture of experimentation to drive growth with these three steps.

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Airship News & Updates

Use Coordinated Experimentation Across Multiple Channels with Airship and Apptimize

Kaitlyn Hogue

October 31, 2019

To ease the complexity of multi-channel experimentation, Airship and Apptimize are excited to offer Coordinated Experimentation.

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Airship News & Updates

How Airship and Apptimize Work Together to Optimize the Entire Customer Journey

Kaitlyn Hogue

October 17, 2019

Five takeaways on experimentation and customer engagement from the webinar, “How to Optimize the Entire Customer Journey With Airship & Apptimize.”

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Airship News & Updates

[Upcoming Webinar] How to Optimize the Entire Customer Journey With Airship & Apptimize

Kaitlyn Hogue

October 04, 2019

Experimentation is key to customer experience success. Register for our upcoming webinar, “How to Optimize the Entire Customer Journey With Airship & Apptimize.”

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Analytics & Data

Three Ways A/B Testing Can Help You Meet Your Goals

Scott Ings

September 13, 2019

With A/B testing you’ll be able to make smart, impactful decisions that will increase the ROI from your engagement channels.

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