Your development team added the latest Urban Airship SDK to your mobile app. So now what?
Urban Airship Engage is a powerful, user-friendly tool that has many capabilities, even for teams with little to no developer support. Here are some starter messaging ideas that you can do with Urban Airship Engage, “out of the box,” (OOTB) with no additional development work or tagging, once our SDK is installed in your app. Note: the minimum SDK version and requirements are listed after each feature.
Message
Push notifications (1.0+)
Marketing inspiration | Technical documentation
Interactive push notifications with buttons/action categories (5.0+)
Marketing inspiration | Technical documentation
In-app notifications (6.0+)
Marketing inspiration | Technical documentation
In-app landing pages (4.0+)
Marketing inspiration | Technical documentation
Built in social sharing (5.0+)
Marketing inspiration | Technical documentation
Deep-linking
Send to a web page
Automate
Message new users with first open
Marketing inspiration | Technical documentation
Recapture lapsed users with inactivity
Marketing inspiration | Technical documentation
Cancel message if a certain activity happens
Target
Device properties (1.0+)
Location targeting (1.2.0+)
Marketing inspiration | Technical documentation
Push to local time (1.0+)
Marking inspiration | Technical documentation
Dayparting, preferred time (7.0+)
Marketing inspiration | Technical documentation
Create dynamic segments with marketer-set tags (4.0+)
Upload lists (CSV files) (1.0+)
Dynamic segmentation (marketer-set tags) (4.0+)
Lifecycle lists (4.0+)
Test and Optimize
A/B/N testing
Marketing inspiration | Technical documentation
Review analytics and reporting (1.0.4+)
Marketing inspiration | Technical documentation
Ready for more?
Setting up an out of the box Message Center is another feature that can add a ton of value for your users, and also requires minimal development work.
Message Centers expand your reach to 100% of your mobile app audience. Adding our “out of the box” Message Center does mean figuring out where you’re going to put it. Once your developers add navigation that points to the Message Center, they use our code to deploy. (SDK 7.0+)
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