Airship empowers brands to deliver value directly on the lock screen through native mobile capabilities. Great Clips uses iOS Live Activities to provide customers with real-time waitlist updates while they go about their day.
In this video, Susan Fletcher — Director of Digital Marketing at Great Clips — explains how real-time updates improve the salon check-in experience. Learn how her team keeps customers informed by displaying dynamic queue updates without forcing them to reopen the app.
Key takeaways include:
- Lock screen utility: Displaying dynamic queue progression — tracking updates from “third in line” to “second in line” — directly on the phone screen.
- Frictionless customer journeys: Giving users the freedom to check in remotely and complete local errands before their appointment.
- Contextual communication: Driving timely foot traffic back to physical salons by alerting users right when a stylist becomes available.