DAZN is Driving Relevant Communications through End-to-End Omnichannel Journeys
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In this session, find out how DAZN is driving strategic marketing communications along the customer lifecycle and across different channels to drive engagement and reduce churn.
Watch the recording now to learn:
- How the Airship integration with Salesforce Cloud, enabled DAZN to get a more complete view of the customer
- How DAZN is driving automated communication journeys to inform each user of the most relevant sports, results and players that matter to them, keeping users engaged and loyal to the platform