[ Gimbal Urban Airship Partnership Webinar | Airship

Gimbal Urban Airship Partnership Webinar

Maximize in the moment mobile engagement

New partnership offers the scope and scale to deploy the world’s most advanced beacon and geofenced mobile messages In mobile, relevance trumps all else. That’s why Urban Airship, the leader in mobile relationship management and first company to offer push messaging, is partnering with Gimbal, the leader in location data management and targeting. We invite you to watch the recording of the webinar from 10/29 with Gimbal, Urban Airship and guest Forrester Research, Inc. to learn about:
  • Forrester analyst Julie Ask tell how developing a messaging strategy based on “mobile moments” can transform your mobile engagement strategy
  • How to intelligently message your guests “in the moment” based off where they are in their shopper journey
  • Best practices to use real-time and historical location data to learn about consumer traffic patterns and identify messaging opportunities
  • How to leverage a users context: where they are, where they’ve been, what they like and how they want to receive messages
  • How targeting boosts mobile message response rates four to seven times greater than non-targeted messages