From Campaigns to Conversations: Cultivating Lifelong Loyalty with Mobile Moments

Mobile isn’t just a channel – it’s a lifestyle. It’s where consumers discover products, make decisions, and connect with brands. Yet most loyalty programs are still built for a desktop-first world, leaving a gap between what customers expect and what brands deliver. In this free customer loyalty webinar, experts from Airship, Merkle, and Salesforce will share how leading brands are redefining loyalty for a mobile-first world.

What You’ll Learn

• How to Meet Customers Where They Already Are: Customers expect to engage on their terms. See how leading brands design loyalty programs that fit seamlessly into mobile-first lifestyles and build deeper emotional connections, while delivering measurable lifts in engagement and customer lifetime value.
• Turning Mobile Signals into Value Moments: Real-time signals from in-app milestones to geolocation triggers are reshaping how brands deliver rewards, offers, and experiences. Discover practical ways to transform mobile interactions into loyalty-building opportunities and overcome the roadblocks holding you back.
• A Clear Roadmap to Mobile-First Activation: Get a practical roadmap for aligning data, technology, and strategy to create scalable loyalty programs that drive measurable results.

Real Brand Examples

See how innovative brands are using mobile-first tactics to deepen loyalty:

• Cart Recovery with instant wallet pass updates
• Tier-Based Rewards triggered by app based milestones
• In-Store Engagement powered by geofencing and contextual offers
• Lifecycle Nudges that win back dormant members with personalized messaging. Salesforce on how top brands are redefining loyalty in the mobile era.