All Releases
Browse Airship product release announcements, from messaging and wallet passes to AI-powered tools and accessibility features.

Feature Flag A/B Testing
Jan 29, 2025Use Feature Flag A/B testing to make informed, data-driven decisions about features in your app or website. Optimize user engagement and confidently roll out features that drive better business outcomes.
Enhanced Click Tracking for Email
Dec 5, 2024The email Click Map is a type of heat map that helps you learn how your audience interacts with your messages.

Wallet Multi-Pass Adaptive Links
Dec 3, 2024Create an Adaptive Link that generates multiple mobile wallet passes from a single URL.

Actions for Scene Images and Screens
Nov 22, 2024Add more interactivity to your Scenes by setting a behavior that occurs when users tap or click an image or entire screen.

Scene Composer Navigation Updates
Nov 19, 2024Editing options at the screen level make Scene content management even easier.

AI-Generated Journeys
Oct 31, 2024AI enables simplified, faster campaign creation. Answer guided prompts to generate draft Journeys.

In-App Experience Journeys
Oct 3, 2024Link between in-app experiences to tailor Journeys within your mobile app.

Configurations for Feature Flags
Sep 26, 2024Create separate Configurations for Feature Flags to control the roll out of a feature to different audiences, at different rates, and on separate schedules. You can also use Configurations to create tailored experiences of a feature for different audiences.

Web Scenes and Embedded Content
Sep 25, 2024All the Scene capabilities for mobile apps, including Story and Embedded Content formats, are now available for Web.

Email URL Parameters
Sep 17, 2024Simplify email creation and improve marketing campaigns by adding UTM parameters and custom variables to all link URLs in emails.

Experimentation Hub
Sep 5, 2024Learn about the impact of your messaging in the Experimentation Hub. You can track and manage all project experiments from this single location.

Embedded Content GA
Aug 1, 2024Embedded Content is now generally available.

Preference Center Opt-In Support for Email and SMS
Jul 17, 2024Grow your email and SMS audiences from your app’s Preference Center. Users can self-manage their email addresses and phone numbers alongside their notification preferences.

Containers in Scenes
Jul 10, 2024Containers for Scene content gives you more design flexibility, including separate background settings, nesting support, and pinning to the bottom of a screen on scroll.

Conditional Overrides for Scenes
Jun 25, 2024Use conditional overrides to control the appearance of a Scene based on device sizes and orientation.

Embedded Content
Jun 20, 2024Embedded Content lets you elevate the customer experience without disruption. Adapt content to market trends, user feedback, and promotional campaigns on the fly.

Feature Flags and Scene Rollouts for AXP Essentials and Essentials Starter
Jun 4, 2024Feature Flags and Scene Rollouts are now available to AXP Essentials and Essentials Starter customers.

Feature Flag Properties
May 24, 2024Properties for Feature Flags increase the flexibility and control of app experiences. Rapidly update your app to respond to and stay ahead of user and business goals and needs.

Wallet Push Notifications
May 16, 2024Notify your wallet pass holders using the Wallet Push Notifications API. This release provides day 1 support for Google Wallet push notifications.

Ban Lists
May 7, 2024Automatically avoid sending messages to banned users by setting up a Ban List for your Airship project.