All Releases
Browse Airship product release announcements, from messaging and wallet passes to AI-powered tools and accessibility features.
AI-Generated Scenes
Jul 31, 2025Accelerate your Scene creation workflow using generative AI to automatically transform your descriptions and designs into screens.
Zero-Copy Data Integration
Jul 29, 2025Zero-copy data integration with Airship allows direct use of data from external systems, which means data remains in its original location instead of being copied or imported into Airship. You can access your data in real time for segmentation and personalization using Attributes.
SMS Collection and Registration in Scenes
Jul 23, 2025Add an SMS opt-in form to your app or website using Scenes. Collecting phone numbers or registering SMS channels is available out of the box.
Enhanced Personalization Proofing and Testing
Jul 16, 2025Instantly preview personalized content with real user data, helping you refine campaigns directly. You’ll see what your audience experiences without any extra steps.
Enhanced Dashboard Navigation
Jul 14, 2025Airship’s dashboard usability updates and new features help you move faster and operate more efficiently.
Branching for Scenes
Jun 24, 2025Use branching to create personalized, dynamic Scenes that are tailored to user behavior.
Feature Flag Reference Images
Jun 23, 2025Reference images in Airship Feature Flags help you identify what a flag controls.
Generative AI Content by Google Gemini
Jun 3, 2025Generative AI content is now powered by Google Gemini and included in Airship AXP Enterprise plans.
Brand Guidelines
May 30, 2025Set brand guidelines for your project to ensure consistent identity while accelerating content creation.
Content Stacking in Scenes
May 22, 2025Enhance your Scene designs with content stacking and border options. Plus, updates to project settings help avoid configuration errors.
Performance Analytics Labs Dashboard
May 22, 2025The Labs dashboard provides early access to reports Airship is evaluating to enhance your data analytics experience.
Feature Flag Audience Targeting
May 19, 2025The Feature Flag access audience condition enables coordinated experiences across multiple features during phased rollouts or A/B tests. Run layered or mutually exclusive experiments, chain Feature Flags together, or gate sub-features behind primary ones.
Email Registration and Text Collection in Scenes
Apr 28, 2025Add an email opt-in form to your app or website using Scenes. Collect user-provided data for personalization and segmentation.
Segment Export
Apr 24, 2025Export a list of audience members in a Segment to add to or reconcile with external systems.
Behavioral Targeting Enhancements
Apr 16, 2025Behavioral Targeting now supports all channels, additional Default Events, and analysis of numeric monetary values.
Adaptive Link Landing Page Enhancements
Apr 10, 2025Adaptive Links on iOS provide a guided user experience for your Apple Wallet passes.
Custom Views for Scenes
Apr 3, 2025Eliminate additional development work and use Custom Views to embed your existing mobile app or website content into Scenes.
Scene Design and Accessibility Enhancements
Feb 19, 2025Customize individual Scene elements with more design properties. Apply an accessibility feature for text at the screen level or for Text styles that will apply to all Scenes.
Data Retention Schedule Update
Feb 11, 2025Unicast send counts will not be returned after 13 months.
Behavioral Targeting
Jan 30, 2025Analyze user activity and behavior changes over time and create Segments for targeted messaging.