# Controlled Rollouts for Scenes

Gradually roll out your Scenes so you can effectively manage feedback volume, server constraints, or other concerns.

For example, retailers might put controlled rollouts to work when announcing a new loyalty program or sales offers. Start with a limited audience, then increase it as your customer service team adapts to the changed workflow or as you add staff to handle the increased workload.

Controlled rollouts are part of our [Feature Flags](https://www.airship.com/docs/reference/glossary/#feature_flag) release, which is currently available to customers participating in our special access program. The following information is a preview for all customers.

## How it works

When configuring a Scene's audience:

1. Select **All Users** or **Target Specific Users**.
1. Enable **Audience Allocation** and then set a percentage.

The percentage applies differently, depending on your audience selection. For example, with an allocation of 10%: 

* When targeting all users, 10% of your total number of users are included in the audience.
* When targeting specific users, 10% of the users who meet the set conditions are included in the audience.

Audience members are randomly selected. You can change the percentage at any time.

![Allocating an audience percentage in a Scene](https://www.airship.com/docs/images/whats-new/audience-allocation-scenes_hu_6cfda859c408193.webp)

*Allocating an audience percentage in a Scene*

## Requirements and documentation

~~This feature is available to Airship customers participating in our [Feature Flags](https://www.airship.com/docs/reference/glossary/#feature_flag) special access program. *[Sign up here](https://www.airship.com/lp/special-access-feature-flags)*~~ *GA release: [April 30, 2024](https://www.airship.com/docs/whats-new/2024-04-30-feature-flags-scene-rollouts-ga/).* It also requires minimum SDK versions iOS 17.1 and Android 17.1.

See [Controlled rollouts](https://www.airship.com/docs/guides/features/messaging/scenes/rollouts/) in *About Scenes* for all the details.