# Treasure Data

Treasure Data offers an enterprise customer data platform that unifies all types of online, offline, and IoT device customer data.

You can set up an inbound integration in Airship or an outbound integration in Treasure Data.

See Treasure Data's [April 2021 release note](https://docs.treasuredata.com/release-notes/archive/2021/april-2021-release-note#airship-import-and-export-integrations) about Airship Import and Export Integrations.

## Inbound integration

With an inbound integration, you can do the following directly from Treasure Data:

* **Export audience lists**: Send predefined lists of users from Treasure Data directly to create Airship [Uploaded (Static) Lists](https://www.airship.com/docs/reference/glossary/#uploaded_list) for targeted messaging and campaigns.
* **Export custom events**: Export custom event data, such as omnichannel events from web, CRM, or POS systems, to Airship.
* **Synchronize Attributes**: Update both non-JSON (text, number, date/time) and JSON [Attributes](https://www.airship.com/docs/reference/glossary/#attributes) on Airship users. You have granular control to set or remove Attribute values and specify whether to target [Named Users](https://www.airship.com/docs/reference/glossary/#named_user) or individual channels. For large volumes of data, the integration supports and recommends batch CSV uploads specifically for efficiently adding and updating Attributes in Airship.

### Inbound integration requirements

This integration requires these accounts:
   1. Treasure Data
   1. Airship — Must include messaging

### Configure the inbound integration 

In Airship:

1. Next to your project name, select the dropdown menu (
), then **Settings**.
1. Under **Project settings**, select **Partner Integrations**.
1. Select **Treasure Data**.
1. Select **Configure** for the inbound integration and follow the onscreen instructions to:
   * Create an authentication token. Treasure Data uses the token to communicate with your project in Airship.
   * Configure the Airship integration in Treasure Data.

For additional implementation steps, see the Treasure Data documentation:

* [Airship Export Integration](https://docs.treasuredata.com/int/airship-export-integration)
* [Airship Export Integration CLI](https://docs.treasuredata.com/int/airship-export-integration-cli)

## Outbound integration

You can configure an Airship outbound integration in Treasure Data so you can import the following:

* **Uploaded (Static) Lists**: Synchronize Airship [Uploaded (Static) Lists](https://www.airship.com/docs/reference/glossary/#uploaded_list) with profiles stored in the Treasure Data database.
* **User data**: Send information, such as [Named User](https://www.airship.com/docs/reference/glossary/#named_user) IDs, to enrich Treasure Data user profiles.
* **Reporting data**: Import various Airship report types, including Custom Event, Opt-in, Opt-out, Time In App, Web Response, Response List, and Device reports, to analyze marketing strategy and campaign performance.

See [Airship Import Integration](https://docs.treasuredata.com/int/airship-import-integration) in Treasure Data's Integrations Portal documentation.