How To Win Mobile Moments With Multi-Channel Customer Context
with multi-channel customer context
Mobile has fundamentally changed customer expectations. They expect access to anything, anytime, anywhere and in context. Organizations that are successfully navigating this shift are transforming their customer journey into mobile moments.
In this webinar, we present strategies and technologies to help you navigate the new mobile mindshift and seamlessly stitch together a contextual view of your customers. New data listening technologies that bridge key customer events in an offline system like a CRM with rich behavioral mobile data, can make your messaging more personal and relevant. Studies have shown that segmentation on even one data attribute like location history can increase mobile response rates by 4-7x. Watch now to hear how the leaders in mobile are winning the hearts and minds of the mobile customer.